Let's build one million homes

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Tract is building the platform for planning.

We believe that housing is the largest domestic political problem that the United Kingdom faces, and that the planning system is the biggest barrier to solving it.

Our software allows developers, land promoters, and planning consultants to source appropriate sites, develop plans, and work the plan through the planning process.

We do machine learning, geospatial data, carefully designed UIs, and a lot of things that don't scale.

We are going to build one million homes in the next ten years.

Tract Source

Our first product is a sourcing tool to help find plots of land with favourable planning characteristics. Users search and filter through sites in a fast and beautiful UI, over data enriched with planning information such as access issues, planning constraints, and suitability on the basis of local plans and design codes.

Our theory of change: vis-a-vis planning, not all sites are created equal. If developers and land buyers can find and triage sites easier, they can fill the top of the funnel faster.

If you're interested, book a call with our CEO Jamie.


June 2023: Welcome Christopher Downer, who is helping us with design and UI.

June 2023: Progress on the MVP is going well. We've built a data ingestion pipeline, and are working on digitising local plan data.

May 2023: Welcome David Milner, and another anonymous industry leader, to our advisory board

May 2023: Signed our first two design partners and began work on the MVP

April 2023: Welcome Arnaud Schenk, who is joining our advisory board.

April 2023: Tract is born.

Why are you doing this?

Britain today has a backlog of 4.3 million homes.[source] The average house price in London is £534,000[source], more than 12 times the median salary.[source] Housing is upstream of almost everything else in the economy.

It's a political problem, but that doesn't mean it necessarily needs a political solution. We believe that the housing crisis can be solved with better technology.

If you want to fix this, come join us.


If you would like to help, or are interested in using our platform, send us an email, or speak to Jamie.